Employer Brand Manager

About the Team

The Employer Brand team is at the critical intersection of culture, communications, and branding, responsible for building and scaling SQUAD’s distinctive employer brand across Ukraine, Poland, and Czechia. We are focused on combining internal engagement, strategic events, external partnerships, and compelling content to attract and retain the best talent. We operate with a brand-led approach, ensuring clear ownership, strong cross-functional alignment with HR, Recruitment, and Engineering, and well-established processes.

About the role

As the Employer Brand Manager, your primary mission is to strengthen SQUAD’s internal and external employer brand across the key growth markets of Poland and Czechia. This is a high-impact role with a strong focus on strategic events and partnerships. You will be the architect of initiatives that connect with, inspire, and engage top talent, ultimately building a distinctive employer reputation, ensuring a positive market perception, and establishing a robust presence in all target markets.

Responsibilities and Duties

• Drive the execution of employer branding initiatives to establish a cohesive and distinctive brand identity across Poland and Czechia

• Tailor and adapt SQUAD’s Employer Value Proposition (EVP) and communication strategies to effectively resonate with the unique characteristics of the local talent markets in Poland and Czechia

• Lead the comprehensive planning and delivery of a diverse range of employer branding activities, including industry conferences, technical meetups, university programs, and community projects

• Manage company-owned events from end-to-end, covering everything from initial concept and speaker sourcing to campaign launches and full operational logistics

• Build and nurture long-term relationships with universities, key tech communities, and external vendors

• Oversee the creation of high-quality content for events and marketing campaigns, ensuring strict alignment with SQUAD’s EVP and global brand identity

• Monitor and analyze tech talent market trends, conducting competitor benchmarking to identify strategic opportunities that enhance SQUAD’s market positioning and reputation

• Measure and analyze the effectiveness of all events and partnerships, translating EB metrics into data-driven insights and recommendations to continuously optimize future efforts

Qualifications and Skills

• Proven, hands-on experience in planning, producing, and executing industry events, meetups, and conferences

• Expertise in benchmarking competitors and monitoring tech talent market trends, specifically within the CEE region

• Demonstrable ability to adapt the Employer Value Proposition (EVP) and brand voice for specific regional markets (Poland and Czechia)

• Deep proficiency in developing ideas for engaging content for various channels, including social media, recruitment campaigns, and internal communications

• Strong understanding of the end-to-end candidate journey and the tools used to attract top tech talent

• Advanced written and spoken English

• Outstanding organizational, planning, and time management abilities, with a proven ability to thrive in a fast-paced environment

Nice to have

• Advanced language skills in Ukrainian, Polish, or Czech will be an advantage

• Prior related experience working within the Tech domain

We offer multiple benefits that include

• The environment of equal opportunities, transparent and value-based corporate culture, and an individual approach to each team member

• Competitive salary packages with performance-based annual reviews

• Opportunity to receive a Performance Bonus for your individual achievements and a Loyalty Bonus recognizing your dedication to the company

• Employment via Contract of Employment (UoP) in complete alignment with Polish Labour Law

• Guaranteed paid vacation, public holidays, and medical leaves as per statutory regulations

• Continuous growth and development opportunities through internal knowledge hubs, corporate courses, and free English classes

• Comprehensive private medical insurance to supplement your standard NFZ coverage.