Senior Salesforce Developer

Overview

Hard Rock Digital is a team focused on becoming the best online sportsbook, casino, and social gaming company in the world. We care about each customer's interaction, experience, behaviour, and insight and strive to ensure we’re always acting authentically.

Rooted in the kindred spirits of the Seminole Tribe of Florida, the new Hard Rock Digital taps a brand known all over the world as the leader in gaming, entertainment, and hospitality. We’re taking that foundation of success and bringing it to the digital space.

What’s the position?  
We are seeking an experienced Senior Salesforce Developer to lead the design, development, and optimization of our Salesforce platform. This role is responsible for translating business requirements into scalable technical solutions, driving best practices, and ensuring seamless integrations across systems. The ideal candidate has deep expertise in Salesforce development, strong architecture skills, and the ability to mentor junior team members.

Key Responsibilities
Salesforce Development & Customization

• Design, develop, test, and deploy high-quality solutions using Apex, Visualforce, Lightning Web Components (LWC), SOQL/SOSL, and other Salesforce technologies.

• Build custom applications and components using the Lightning Component Framework.

• Customize and configure Salesforce objects, workflows, flows, reports, dashboards, and page layouts.

• Implement Salesforce automation using Flows, triggers, Process Builder (legacy), and Apex classes.

System Architecture & Integration

• Collaborate with architects and stakeholders to design scalable and secure Salesforce solutions.

• Integrate Salesforce with external applications using REST/SOAP APIs, middleware, and ETL tools.

• Ensure platform integrity, data quality, and performance optimization.

• Participate in solution design reviews and contribute to architectural decisions.

Leadership & Collaboration

• Partner closely with product owners, analysts, and business stakeholders to refine requirements and translate them into technical tasks.

• Provide technical guidance and mentorship to junior developers and administrators.

• Participate in code reviews, enforce development standards, and maintain documentation.

• Collaborate in Agile ceremonies (sprint planning, grooming, retros).

Quality Assurance & Security

• Apply Salesforce development best practices for security, scalability, and maintainability.

• Conduct unit testing, troubleshoot issues, and support user acceptance testing (UAT).

• Ensure compliance with Salesforce security guidelines, data governance, and org-wide settings.

Requirements

What are we looking for?

• Bachelor’s degree in Computer Science, Engineering, or related field (or equivalent experience).

• 5+ years of hands-on Salesforce development experience.

• Proficiency in Apex, Visualforce, Lightning Web Components (LWC), SOQL/SOSL, and Salesforce configuration tools.

• Strong understanding of Salesforce APIs, integration patterns, asynchronous processing, and governor limits.

• Experience with CI/CD tools such as Gearset, Git, or equivalent.

• Solid knowledge of Salesforce security model, role hierarchy, profiles, and permission sets.

• Strong understanding of Agile/Scrum methodologies.

Preferred Qualifications

• Salesforce Platform Developer I & II, Salesforce Certified Administrator, or other Salesforce certifications.

• Experience with enterprise-level Salesforce orgs, multi-org environments, or large-scale integrations.

• Experience with modern dev practices (TDD, version control, automated deployments).

• Exposure to Javascript frameworks, Heroku, MuleSoft, or external system integration technologies.

Soft Skills

• Excellent communication and stakeholder engagement abilities.

• Strong analytical and problem-solving mindset.

• Ability to work independently and lead technical initiatives.

• Passion for learning, innovation, and continuous improvement.