Senior Product Designer, New Ventures (f/m/x)

Boilerplate

At HelloFresh, we want to change the way people eat forever by offering our customers high-quality food and recipes for different meal occasions. Over the past 10 years, we've seen this mission spread around the world and beyond our wildest dreams. Now, we are a global food solutions group and the world's leading meal kit company, active in 18 countries across 3 continents. So, how did we do it? Our weekly boxes full of exciting recipes and fresh ingredients have blossomed into a community of customers looking for delicious, healthy, and sustainable options. The HelloFresh Group now includes our core brand, HelloFresh, as well as: Green Chef, EveryPlate, Chefs Plate, Factor_, and Youfoodz.

Work with HelloFresh in Warsaw and its HelloTech organisation, HelloFresh’s global technology backbone with more than 1000 people, building the digital products that power our end-to-end food experience. From meal kits and ready-to-eat meals to specialty offerings like pet food and premium meat & seafood, HelloTech creates the platforms that bring tailored food solutions to millions of customers every month.

Our subscription-based, direct-to-consumer model relies on technology at every step, from customer-facing apps and personalization logic to pricing, forecasting, supply chain optimization, and initiatives that help reduce food waste. While our brands operate independently to serve distinct customer needs, they are united by shared platforms, data, and operational excellence built by HelloTech.

HelloTech works in autonomous, cross-functional alliances, each owning a specific product or domain end-to-end. By working with our Warsaw office, you will help shape scalable, data-driven products used across our markets, working with a modern tech stack and international teams to continuously improve how people discover, order, and enjoy HelloFresh’s products, today and in the future.

About the role: What's in the box

HelloFresh Group is at the forefront of innovation, committed to creating groundbreaking products that enhance and transform user experiences. The New Verticals team is focused on building the next growth engine for HelloFresh Group, creating new experiences for customers to discover, enjoy and engage with physical products. The team thrives on creativity, collaboration, and a passion for pushing boundaries and delivering unique experiences and interactions for customers in new spaces and markets. A talented Senior Product Designer is required to engage in this journey and play a pivotal role in shaping the future of new brands and product offerings.

This role holds accountability for end-to-end design projects and helps establish processes that aid in the success of the team and organization.

To deliver these services, the provider will work with the Global and North America Design leads and business stakeholders in innovation, Product, Brand team, and DesignOps. The role involves coordinating communications, managing resources, driving the team project intake process, developing and managing pipelines and processes for scale-up, and leading design through the logistics of delivering outstanding quality outcomes. This role provides the opportunity not just to execute programs and projects, but to co-create the operational models that lead to the creation of value for customers. This role does not include people management responsibilities.

What you’ll do: The Recipe

• Brand Experience Creation: Lead the design and development of new brands from concept to execution, ensuring a cohesive and compelling user experience across all touchpoints.

• Market Exploration: Identify and explore new verticals and opportunities for New Ventures expansion, conducting market research and user analysis to inform design decisions.

• User-Centered Design: Employ user-centered design principles to create intuitive, engaging, and delightful product experiences.

• Cross-Functional Collaboration: Work closely with product managers, engineers, marketers, and other stakeholders to align design strategies with business goals and technical requirements.

• Prototyping and Testing: Develop high-fidelity prototypes and conduct usability testing to validate design concepts and iterate based on user feedback.

• Design Leadership: Provide technical guidance and support to other designers, fostering a culture of creativity, innovation, and continuous improvement within the design team. Design flows and experiences (UX/UI) that are simple and elegant.

• Trend Analysis: Stay up-to-date with industry trends, emerging technologies, and best practices in product design.

• Documentation and Communication: Clearly communicate design concepts and rationale through presentations, detailed documentation, and design reviews.

What you’ll bring: The Ingredients

• Experience: Minimum of 6 years of experience in product design, with a proven track record of designing successful products and brands.

• Education: Bachelor's or Master's degree in Design, HCI, or related experience in the field.

• Technical Skills: Mastery of Figma and fluency with other digital design and prototyping tools. Strong understanding of design systems, UI/UX principles, and front-end development technologies.

• Design Excellence: Excellent visual design skills with a keen eye for detail and aesthetics. Skills and expertise in executing and critiquing visual design, interaction design, UX writing, UI design, and animation.

• Industry Knowledge: Experience with e-commerce. Bonus for experience within subscription models. Strong experience in Agile work environments is required.

• Communication: Exceptional communication and presentation skills, with the ability to articulate design concepts and decisions effectively.

• Problem Solving: Strong analytical and problem-solving abilities with the capacity to manage multiple projects simultaneously.

What We Offer: The Toppings

• Global collaboration at scale: Collaborate with experienced engineers and product partners across HelloTech’s international teams, in a culture of active knowledge sharing.

• Technology with real-world impact: Build and operate modern systems at global scale, supporting 6+ millions of customers and complex supply chain operations.

• Technical/Product/Design leadership: Drive best practices and influence architecture/design, quality, and ways of working in an autonomous, product-led setup.

• End-to-end development/delivery: Drive decisions from problem definition to production, improving systems and enabling long-term scalability.

• Access to workspace at Warsaw Centre Point: The hub offers modern facilities including showers, breakout zones, outdoor space, cycle parking, and refreshments (coffee, soft drinks, and fruit).

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