Digital Marketing Specialist
Other
Digital Marketing Specialist
Wrocław
Type of work
Undetermined
Experience
Mid
Employment Type
Permanent
Operating mode
Office
Tech stack
others
Job description
Online interview
#OVHcloud
OVHcloud puts complete freedom in the hands of technologists and businesses, for anyone to master right from the start. We are a global technology company serving developers, entrepreneurs, and businesses with the dedicated server, software and infrastructure building blocks to manage, secure and scale their data. Throughout our history, we have always challenged the status quo and set out to make technology accessible and affordable. In our rapidly evolving digital world, we believe an integral part of our future is an open ecosystem and open cloud, where all can continue to thrive and customers can choose when, where and how to manage their data.
OVHcloud puts complete freedom in the hands of technologists and businesses, for anyone to master right from the start. We are a global technology company serving developers, entrepreneurs, and businesses with the dedicated server, software and infrastructure building blocks to manage, secure and scale their data. Throughout our history, we have always challenged the status quo and set out to make technology accessible and affordable. In our rapidly evolving digital world, we believe an integral part of our future is an open ecosystem and open cloud, where all can continue to thrive and customers can choose when, where and how to manage their data.
We are a global company trusted by more than 1.5 million customers. We manufacture our servers, own and manage 30 datacenters, and operate our own fiber-optic network. From our range of products, our support, thriving ecosystem, passionate employees, to our commitment to social responsibility - we are open to power your data.
#Department
We are looking for a PLD Digital Marketing Specialist for our Sales department, which guarantees the commercial development of all of our product universes.
It brings our values closer to our customers: sovereignty, freedom, alternative.
With a presence in several countries, the team works with our customers to build the future of cloud solutions and OVHcloud
We are looking for a PLD Digital Marketing Specialist for our Sales department, which guarantees the commercial development of all of our product universes.
It brings our values closer to our customers: sovereignty, freedom, alternative.
With a presence in several countries, the team works with our customers to build the future of cloud solutions and OVHcloud
You join the Digital Marketing Team in charge of assist in delivering the digital strategy in the Central Eastern Europe - driving conversions and revenue for our cloud and web hosting products. You will play a central role in the development and implementation of the acquisition, retention and customer portfolio growth strategy to support international growth.
#Missions
Attached to the Digital Marketing, you meet the following challenges :
Increase revenue via acquisition of net new customers and acceleration of customer portfolio
- Assist in the creation of strategies to acquire new customers and build a lasting digital connection with them.
- Plan and monitor the ongoing company presence on social media to create brand awareness and acquire new customers.
- Assist with the launch and optimisation of online ads to increase OVHcloud's acquisition.
- Identify and implement the necessary measures to improve website conversions.
- Identify and implement new tactics to increase sales performance.
Coordinate and execute marketing plans
- Translate Digital Marketing strategy and tactical plans into campaign briefs for channel marketing teams and agencies.
- Prepare and coordinate email marketing activities.
- Be actively involved in SEO optimisation and performance monitoring.
- Assist with the launch and optimisation of online ads via digital marketing platforms and media agencies/partners (Google Ads, Twitter ads etc.) to increase OVHcloud's acquisition and awareness.
Increase performance via monitoring and performance analysis
- Gain insight into online marketing channels and campaign performance and identify trends.
- Use analysis outputs to optimise sales performance.
- Analyse the positioning of product and services in the market
- Conduct weekly analysis & reporting of performance and actions.
Digital Benchmark
- Carry out regular competitor analysis for the main products associated with the assigned area, around website experience, digital marketing mix, pricing.
- Identify industry benchmarks and best practice for data usage in the digital marketing universe.
At OVHcloud, we encourage boldness and initiative. Beyond these missions, we therefore expect you to be proactive and participate in the continuous improvement of your scope.
#Profile
Desired competencies:
- Knowledge/experience of working with Buyer Journeys & Buyer personas.
- Proficiency in Email Marketing & Email Marketing Automation software.
- Experience using web analytics tools and digital marketing performance metrics.
- Experience managing digital ads placement. (Google Search ads, Display etc).
- Able to use CMS.
- Good understanding of SEO fundamentals.
- Good knowledge of paid social media (Twitter Ads, LinkedIn ads) and follower of trends in the B2B social media landscape.
- Fluent Polish and English
- With a great sense of service, you want to have a positive impact on your internal and / or external contacts.
- You are open to the world and working in an international context is an important aspect for you.
- You are independent and able to work in a fast-paced environment.
Experience
- At least a relevant bachelor's degree or professional diploma in Marketing or Business.
- Experience working with international remote teams and A least 3-5 years relevant digital marketing experience.
- A background within the technology/IT industry within an ecommerce environment is preferable
#Benefits
- Comfortable office in Wroclaw, located in the city center, with play room, chill-out room, and free parking;
- Partially remote work possible;
- 4 extra days off;
- Employee Pension Schemes (PPE);
- 50% contribution to public transport;
- Language courses;
- Sport card;
- Private health care, life insurance;
- Meal bonus;
- The Best Wellbeing Organisation 2020 recognised by Wellbeing Institute;
- Great opportunity to advance within the company across variety of roles globally
Do you want to join a unique human adventure?
Explore new avenues and use your talents and energy to support an ambitious project?
You are in the right place. Do not hesitate any longer and join the OVHcloud adventure!
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