Social Media Campaign Manager
Game
Social Media Campaign Manager
Murka
Warszawa
Type of work
Undetermined
Experience
Mid
Employment Type
B2B
Operating mode
Office
Tech stack
Social Media
Mobile marketing
Analytical skills
Fluent English
Job description
Online interview
ABOUT THE COMPANY
Murka is a developer of fun social casino and casual games for mobile platforms and social networks. Our apps occupy top positions on Apple App Store, Google Play, and Facebook. Fans of Murka games live mostly in the USA, Canada, and Australia.
Being in the top-10 social-casino developers in the world we are keeping on with the sustained big results and not going to stop bring fun to 5 million monthly active users throughout the world. The first big success for the company was Slots Journey, followed by Scatter Slots; and the story tend to continue with other social casino games. For the past year we also started rapidly growing in the Casual Games direction.
With ambitious development plans in the mobile gaming industry, we are actively looking for new talents to join our team.
JOB DESCRIPTION
We’re looking for a talented Social Media Campaign Manager to join our growing Social Media team.
Location Poland, remote
RESPONSIBILITIES
- Set, optimize, and scale social media channels campaigns in order to achieve the company's goals
- Analyze performance based on ROI and engagement to drive actionable insights
- Identify trends in real-time and take actions accordingly
- Stay on top of technology and best practice
- Implement innovative management techniques to maximize campaign performance
- Generate weekly and monthly performance reports for all major metrics, goals, and KPIs
- Run ongoing A/B Testing on different activity parameters
- Develop a strong understanding of the gaming industry, competition and marketing ecosystem
- Improve and optimize creative performance, bringing new initiatives and testing strategies
REQUIREMENTS
- 3+ years experience in social media user acquisition management (Meta/ Google Ads/ TikTok/ Snapchat) – is a must
- Gaming industry experience – will be advantage
- Mobile marketing experience – is a must
- Hands-on management of large-scale ($100K+) advertising budgets
- Excellent analytical skills – Analyzing complex data sets and extracting actionable insights
- Strong Excel skills (Pivot Tables, Vlookup, Advanced Formulas, Data Manipulation)
- Pro-activity and “get it done” mentality
- Ability to handle fast-paced environments with effective time-management skills.
- Fluent English – both verbal and written
NICE TO HAVE
- B.Sc/BA in marketing, business administration, or any other relevant disciplines.
YOU’LL GET:
- Competitive salary and performance-based reviews
- Guaranteed paid vacations, main national holidays, and sick leaves
- Employment benefits, such as bonuses on the occasion of marriage; "baby bonuses", and protection of workers with family responsibilities
- Opportunity for professional growth: you’ll have a mentor and options to attend training programs, certifications, and conferences
- Corporate celebrations and team buildings
Murka is a socially responsible company, so we actively take part in charity events and promote an ecological style of living (sorting of plastic, "sharing goods", etc.).