Product Manager (Marketing & LTV)

We are seeking an experienced Product Manager (Marketing & LTV) to own the day-to-day optimizations, improvements, and revenue-driving growth initiatives for a large website that provides job seekers with the tools they need to successfully navigate the job searching process. This is a key, high-impact role for BOLD.

ABOUT THIS TEAM

The Now Brand team works across multiple web properties centered around job documentation such as resume and cover letter building. Our mission is to provide the best-in-class job and career services for our customers via personalized and contextualized experiences that drive the best outcomes for our customers and long-term value for our brand.

WHAT YOU’LL DO

• Work with Engineering, Design, Marketing, Email, and Retention teams to plan, build, and launch high-quality job-seeking experiences and relentlessly optimize them through A/B testing.
• Work cross-collaboratively between marketing, product, email, and retention teams to Ideate, prioritize, plan, and execute A/B funnel acquisition tests, email win-back tests, and engagement tests aimed at driving LTV.
• Work collaboratively with research, business analytics, and data science to draw insights from data analysis, competitive analysis, and user research.
• Drive requirements and write user stories, help organize sprints, and participate in process improvements.
• Serve as point-person on projects to clarify business requirements and UX strategy to IT, and ultimately be responsible for user acceptance testing.
• Regularly meet to keep ELT and teams informed on project status.
• Be the voice of the consumer and a champion for them.

WHAT YOU’LL NEED

• Experience working as a Product Marketer and or a Product Manager who has deep expertise working cross-collaboratively with Marketing teams.
• Understand acquisition funnel optimization tactics and how to identify and prioritize features.
• Understand user engagement patterns and how they drive LTV.
• Approximately 2 years of experience as a Product Manager, or Product Growth Manager, or Product Marketing Manager (or a combination of these roles) with a consumer-facing internet product.
• A proven track record of working cross-departmentally to align on goals, objectives, and outcomes.
• Experience using the Build Measure Learn (BML) approach to agile project development.
• An entrepreneurial spirit with the ability to balance data-driven decision-making with the need to move fast and iterate.
• Experience building consumer-facing web products with a demonstrated ability to drive product planning, development, and launches.
• Proven track record of taking ownership, thinking strategically, and successfully delivering results in a fast-paced, dynamic environment.
• We offer fully flexible working time; however, for this position, we will also require you to participate in meetings with the US team 3-4 times a week, around 5-8 PM CET. That's why it's a perfect position for night owls and people who like to start their day a little later.

WHAT’S GOOD TO HAVE

• Experience with A/B testing acquisition funnels, onboarding flows, or other multi-step funnels.
• Experience working in globally distributed teams.
• Experience with generative and evaluative user research and product innovation practices.

HERE’S A FEW OF OUR PERKS & BENEFITS

• Salary range: 12 000 - 14 000 PLN gross (Employment agreement / Umowa o Pracę)
• Equipment and Internet Program - the company reimburses the Internet expenses and one-time equipment purchase to make your work comfortable when we work remotely (additional to a laptop and necessary accessories we provide all employees with by default).
• Flexible working hours - we have no problem if you prefer to work early in the morning or start work at noon - you decide for yourself. We work the way we want to achieve the best results.
• Remote work - we are open to full remote candidates (in Poland). If you prefer, you can also work from the office in Warsaw.
• Workation (up to 10 working days a year within EEA).
• Language Classes - organized by an external language school (in one of the following: English, German, Polish, Spanish, French, or Italian.
• Wellness and Mental Care Programs (Yoga classes and a dedicated online platform).
• Private healthcare (Medicover) and Multisport Card (both single packages are fully refunded by the company).
• Udemy Business platform - unlimited access to 5,500+ courses.

By applying for this role, you choose to participate in the recruitment process conducted by Bold PL sp. z o.o. with its registered office in Warsaw, 00-032, ul. Przeskok 2. You also confirm that you have read and accept personal data processing notice and confidentiality provisions available here.