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Samba TV
We are improving the TV viewing experience, enabling content discovery, and addressing audience fragmentation across screens to strengthen television’s business model and relevance to consumers.
StartupAdvertising, Analytics250San Francisco (+ 2 locations)
Our team
Tech stack
Python
Java
Linux
Git
React
Take a closer look
Work at Samba TV
At Samba TV, we are focused on creating an inclusive environment that empowers connection with one another, building community, and tackling meaningful projects that make a real impact. Our team is committed to diversity, cultivating talent, and ensuring the best workplace experience for all. Our mission is to create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience for everyone.
The State of Viewership Webinar
Samba TV’s webinar, hosted on May 13th, 2021, provides a look into viewership trends featured in our Q1’21 State of Viewership report and offers insights for how to plan around these shifting viewing behaviors in the post-pandemic world.
Advertising Week Europe "Smart TV Data"
Consumers are shifting from linear TV to digital channels more than ever before, and advertisers are now recognizing the need to adapt their strategies to reach these elusive audiences wherever they are watching. But reservations around CTV’s scale and transparency continue to hinder its adoption. In this session, speakers from Samba TV and others share how advertisers are overcoming these challenges and turning to Smart TV data to better inform measurement and addressable advertising.
Blog post
